FAB is dedicated to being a progressive and inclusive voice within the funeral industry, supporting families in their time of grief. The mission is to promote meaningful transformations that fulfill the needs of the bereaved and enhance the professionalism of the industry.
At the heart of FAB’s framework are four fundamental values that define its structure and purpose.
- Progressive – Takes the initiative rather than waiting for direction; foresees upcoming requirements and consistently seeks opportunities for growth.
- Inclusive – comprehends, advocates for, and embodies the interests of every stakeholder involved.
- Knowledgeable – respected for its expertise and insight; committed to continuously improving its understanding.
- Trustworthy – responsible, respectful, dependable; inspiring confidence and acting always with integrity.
While business plans and strategies may change, the values and mission should remain unwavering, serving as a compass for the association to remain focused on what truly matters. As a key stakeholder, you have the opportunity to observe how well FAB aligns its actions with these fundamental principles.